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We are a design consultancy.
Our passion is the design of digital experiences to create a more enjoyable real world. The screen is our canvas, code is our color and people are our inspiration.

We help engineers and business people to create better software experiences through design thinking.

Wir gestalten digitale Produkte, um das wahre Leben zu bereichern.
Der Bildschirm ist unsere Leinwand, Software ist unsere Farbe und Menschen sind unsere Inspiration.

Wir verhelfen Ingenieuren und Managern zu besseren Software-Experiences durch Logik, Emotion und Gestaltung.

우리는 창의적인 디자인 컨설턴트 입니다.

우리는 좀 더 즐거운 세상을 만들고자 하는 꿈을 가지고 디지털 사용자 경험을 디자인하고 있습니다.

우리에게 컴퓨터 화면은 도화지와 같습니다. 코드로 색을 입힙니다. 우리는 여러분으로 부터 영감을 얻습니다.

디자인 사고를 바탕으로 더 나은 소프트웨어를 개발하고자 개발, 비즈니스 분야의 전문가와 함께 일하고 있습니다.

 

How we can help / Was wir für Sie tun können

We can help you to better understand your users and find solutions to succeed in today's ever-changing markets.

The power of the human-centered design process brings value to almost any consumer related challenge—we help you to better integrate the user’s needs into your R&D process.

Tangible experience prototypes are more convincing than written documents—we help you create an appealing expression of an idea. Only good stories make great products—we help you to tell these stories.

Whether it is in collaboration with your internal team or as selfcontained research and development unit—we find the best way to support your organization. We offer a range of project durations, from intense workshops to longer term programs.

If you are facing one or more of the following challenges,
Raureif might be the right partner for you:

Software Industry

Q: “How might we grow our market share through a more user-centered approach?”

Q: “How might we improve our software to be easier to use and more appealing?”

Q: “How might we reduce the need for expensive user training sessions for our software?”

Q: “How do we learn what our users really want, if statistics and surveys don’t help?”

Q: “How might we embrace simplicity despite the complexity of our customer’s requirements?”

Q: “How might we amp up the user experience, besides the solid algorithms of our engineers?”

Technology Startups

Q: “How might we create an actual software UI from our great concept and our solid business plan?”

Q: “How might we improve the user experience to meet the standard of our cutting-edge algorithm?”

Q: “How might we transform our innovative technology into a meaningful offering for real people?”

Consumer Electronics

Q: “How might we increase brand awareness and customer loyalty through our software experience?”

Q: “How do we create a signature software interaction across multiple products or even product categories?”

Q: “How might we improve our cross-platform consistency?”

Q: “How might we increase customer loyalty through our software experience?”

 

Approach / Vorgehensweise

Raureif Design Process

1. Learn

In the beginning we just listen, watch and learn.

We gather insights from various stakeholders within and outside your organization, as well as from your current and potential users. Further we look for learnings from analogous experiences and competitors. These insights combined provide us with a deep understanding of the user’s needs and motivations. This is the foundation that informs our designs and concepts later on.

2. Focus

Based on the insights from our research, we take a second look at the goals of the project to decide (in close collaboration with you) the most promising areas to focus on.

Approaching the project in this third way ensures you to get the most out of the time and resources spent.

3. Create

Of course the creation of designs and concepts is the central component of our approach.

Informed by the learnings from the research and accompanied by numerous user tests, we come up with creative or straightforward solutions. Through various rapid prototyping techniques and our exceptional expertise in current technologies, typography and design, we are able to take our concepts to a higher level quickly.

4. Validate

Validating our ideas with actual users is an integral part of our approach and accompanies the creative process.

Initial sketches are shared with users to gather feedback early. Informal user tests with “just enough” prototypes throughout the design process validate our concepts and ideas on the fly. This constant feedback also informs and inspires our designs again and again.

5. Tell

Telling an engaging story around the idea is as important as the idea itself.

We help you to communicate the outcome of the project to your current or potential users, to stakeholders in your organization, to developers and engineers or even to the media.

From high fidelity simulations and prototypes, cinematic scenario movies to detailed development guidelines—we will make sure that you have the right tools to create the impact you need.

 

Team

We come up with innovative solutions, bold designs and frank opinions. We do this through close collaboration in interdisciplinary teams.

With roots all over the world, we operate from an open workspace in the heart of the vibrant metropolis Berlin.

Our young core team has worked for clients ranging from small startups to big corporations in Europe, the US and Asia.

Our expertise covers interaction design, typography, cultural studies, software engineering and business management.

Our large and versatile network of collaborators gives us the flexibility to find the best fit for any challenge.

 

Get in Touch

Raureif GmbH
Design Consultancy

Gormannstr. 14
(Aufgang Wendeltreppe)
10119 Berlin
Germany
+49 (0) 30 76 23 50 05